Every year, the HR Department at the Credit Union has to renegotiate the terms of Health Insurance with the providers. After they've gotten the best deal they can get, they have to notify the employees of the changes to their coverage. When you're a small company, that's not such a problem; but when you have 1000 employees spread across four states, it can be a daunting task.
In order to generate some excitement about the "Open Enrollment" period, HR asked me to help them with a project that would involve employees and showcase the things that helped them to achieve a healthy Live-Work-Play balance. Stories and images were submitted of such activities as rock climbing, river rafting, marathon running, world traveling, gardening and more. These and other stock images were incorporated in the benefits booklet, 15-month mini-calendar, a tri-fold brochure, PowerPoint graphics and PDFs.
The colorful designs I created were well-received. Working within economical guidelines, we were able to stay within budget and deliver the goods on time. HR was able to reach their goals, and of course, the mini-calendars were a big hit and a reminder of the many ways a credit union employee could live a healthy lifestyle year-round.
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